Why stay at the host hotel?

Staying at the Gaylord Pacific keeps you fully connected to the HBA experience. From morning sessions to evening networking, you’ll be steps away from every moment that matters—no commuting, no missed connections, and no logistical friction.

Guests staying within the HBA room block benefit from:

• Seamless access to all conference sessions, receptions, and evening events
• More opportunities for meaningful networking, spontaneous conversations, and relationship-building
• Maximum use of your time, eliminating off-site travel and transportation concerns
• A cohesive, immersive conference experience designed to support engagement, learning, and connection

In addition, booking within the HBA room block directly supports our ability to deliver a high-quality conference experience and helps keep overall event costs manageable for our community.

We strongly encourage attendees to book early and stay at the Gaylord Pacific to get the most out of #AscendWithHBA.